Using Google Analytics For Content Ideas
Here's how to build off what's working with your existing content. Head to Google analytics. Once in your Google analytics dashboard go to “Behavior” then “Site Content” then “Landing Pages”.
Here you'll see what pages on your site brings in the most traffic. Now see what things those pages have in common, such as the topic, writing style, format and so on.
Now create an outline around what you have found. Next, go do your keyword research for this new topic and create your new piece of content.
So for example maybe you have a site about dogs. And you've posted a few different guides when it comes to dogs and you see these guides brought in a lot of traffic.
Seeing that tells you people like those guides and posting more of them will drive more traffic to your website.
Hope this helps.
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