Using Google Analytics For Content Ideas

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Here's how to build off what's working with your existing content. Head to Google analytics. Once in your Google analytics dashboard go to “Behavior” then “Site Content” then “Landing Pages”.

Here you'll see what pages on your site brings in the most traffic. Now see what things those pages have in common, such as the topic, writing style, format and so on.

Now create an outline around what you have found. Next, go do your keyword research for this new topic and create your new piece of content.

So for example maybe you have a site about dogs. And you've posted a few different guides when it comes to dogs and you see these guides brought in a lot of traffic.

Seeing that tells you people like those guides and posting more of them will drive more traffic to your website.

Hope this helps.

I believe in you
Leo

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Recent Comments

57

Super useful, as usual!

thanks

Hi Leo,

Thanks for the great tip about using Google Analytics for content ideas!
Have an awesome weekend!

Kind regards,
Nichola

you're welcome - you have a great weekend too

What an excellent idea! Thank you for sharing.

you're welcome

A superb idea. Thanks for sharing Leo and have a wonderful weekend.

Mark

Thanks, Leo. Excellent advice.

you're welcome

Thanks for sharing Leo

you're welcome

Thank you Leo. Appreciate the share.

you're welcome

Great idea, Leo, thank you. Both Analytics and Search Console offer really good opportunities.
Colette and Philip

you're welcome

Very good idea! Never crossed my mind...

Thank you for sharing this Leo, it is always great to have new ideas for researching key words and finding out what is working.

you're welcome

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