As I build my site out with more content and it starts getting trusted more (now it's at 70%) is it beneficial to start going for more of the higher traffic keywords? At what point does one say: Okay I've tackled a lot of the hanging fruit, lets get to the meat and potatoes of this thing.

Just wondering. Any advice, tips, and first hand experience on this would be much appreciated.

-Stu

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leoemery Premium
I assume you're talking about keywords that have higher search and higher competition, correct?

If so, you are in the meat and potatoes of things right now. Never stop targeting low hanging fruit. These terms will provide you more traffic than a higher competitive words ever can.

And the reason is while you're chasing that higher competitive word which will be giving you zero traffic until it hits the first page or ever does hit the first page of the search engines.

Remember these higher competitive words are hard to rank for, so it can take a very, very long time for them to get ranked, if at all.

So while that's going on, you're low competition keywords that are ranked in the search engines will be sending you traffic all day long.

And every low competition keyword that gets ranked, will bring that much more traffic.

Remember it all ads up. Don't under estimate the power of the low hanging fruit, others do and that's why they see no traffic, their chasing the higher competitive words.

My suggestion is keep finding those low hanging fruit keywords. Maybe this will encourage you?

I have one niche site, all low hanging keywords. After one year average site traffic is 30,000 people per month and growing.

I call it working smart, not hard.

My two cents, hope it helps

Cheers
Leo
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CathyS Premium
You are one of my heros! :-)
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LynneHuy Premium
Thanks Leo, great feedback. I was also just wondering about that. I found a keyword that really looked liked something I would like to go for over 10 000 hits per month but it was yellow in Jaaxy, competition of about 245 and SEO score 65. What do you think of trying for that one or should I stick to green?
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leoemery Premium
I've had this conversation with Kyle and he always says stick with "green"

If you're using jaaxy I personally always shoot for under 200 QSR,. If you're using the WA keyword tool same number applies
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LynneHuy Premium
Thanks Leo. Yes I have only gone for green and under 200, hoping to see some results soon :)
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leoemery Premium
You will, just keep doing what you're doing and you'll be fine
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gmegs Premium
Love it Leo!
... I don't think about anything but LHF!
- I aim for 100 or less
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StubearBlack Premium
Wow thanks much Leo for the reply!! I will continue to tackle the low hanging fruit. That's all I've been doing since day 1 and after 7 months I'm starting to see success! I'll save it for my blog but I'm very excited.

I do feel like some of my posts should be ranking higher and aren't.. which is kind of discouraging.. I went through and spruced them all up and i did feel as though it helped.. I'm going to go back again and edit them some more.. I almost feel as if the posts that get ranked low become sort of wasted down low on the totem pole collecting dust :(

Do you have any insight on how much traffic lower ranked posts get? I feel like I have a ton of posts that are on page 2, 3, and 4, and onward. I had heard somewhere that most people don't bother clicking past the first page. But I do feel like page 2 is pretty good. I don't know..
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leoemery Premium
Most people never go to the second page. Heck most people don't look past the 4th listing.

A study done by Chitika shows that 33% of the traffic goes to the number 1 spot and it drops down to 18% for the 2nd spot. And by the time you get to the 10th spot it's only 2.4%.
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StubearBlack Premium
So how do I consistently get on the first page? Is it just a matter of volume and presence, combined with comments and engagement?
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leoemery Premium
That plus low competition - meaning less than 200 competing pages.
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LynneHuy Premium
Not all your keywords will rank unfortunately, but most will if you are targeting the low hanging fruit.
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LynneHuy Premium
Following....
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