I did keyword research and found a good keyword. it's "Excalibur 3926tb Food Dehydrator Reviews" which has 152 searches and QSR of 16 and article power of 8.

But the very similar keyword "Excalibur 3926tb Food Dehydrator Review" (without the S after review) has only 24 searches and QSR of 47

I heard that google treat words like "reviews" and "review" the same. so does that mean it's not a good keyword?

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javierapg22 Premium
I will use the first one because it has more searches :)
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TheBuilder Premium
Hope this will help, it's about a keyword issue: Keep us updated. Thx.
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MrKent Premium
I just read it, and I didn't realize all those stop words don't even count. All those times I thought adding "the" or whatever makes a crap load of difference when it doesn't really... wow. This is so frustrating. I keep finding out these things as I go, what else will I uncover 3 months from now?

no doubt at this point that "reviews" and "review" mean the same exact thing to google, and that difference in QSR and search doesn't mean jack.
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MrKent Premium
this is weird... I have a keyword "what is the nutribullet about?" that is ranking at 29th position and it's obvious that the "stop words" DO matter, cause if I eliminate all the stop words and just check the core keyword (everything except "nutribullet" is a stop word!), it's QSR is 300 and no way my noob site would be on 29th position. If I just type in my whole keyword with the stop words and everything, the QSR is 0, which explains why I'm able to pop in at 29th position.

I think I'm just gonna keep doing what I'm doing and go with that...

EDIT: just checked another keyword "what is a vegetable spiralizer?" and got the same results. I've been ranking at position 60 for months now. if I just check sans stop words "vegetable spiralizer," the QSR is over 355, but if I type in the whole thing, the QSR is 11, and my noob site at position 60 makes sense.

I think stop words DO count and matter!
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TheBuilder Premium
Thank you for sharing.
Sometimes I also do think that stop words count.
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SondraM Premium
I tend to think out of the box....

If it was me, I'd use both variations. My title would include the one with the most searches.
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LindaKwas Premium
I found the same thing with "review" and "reviews" of products in my niche. I may be telling you to do the wrong thing, but I used the one with the most searches (over 100) and the lowest QSR which is the plural "reviews."
I can't tell you the results as far as traffic goes because I just posted my "reviews" two days ago. But I will wait to see if I get any good rankings from it.
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