How to select a good niche ?
Hi everyone, hope you can offer me some advice and guidance. I am about to purchase my own domain, but first I need some clarification on a few aspects.
I fully realize the advantages of selecting a niche about something we are passionate about, but what if that niche happens to be somewhat "limited" with regards to additional or auxiliary related topics/products that will allow us to expand and build out the website ?
It is a fact that some niches offer a much wider field of related products that can be incorporated in our website as additional pages, each with it's own heading and targeted keywords, right ?
I do not advocate that we should venture into a field that we know nothing about. However, there may well be a niche or a topic we do know something about, enough to "hold our own" in the process of creating content for it and engage in constructive conversations with interested parties.
In view of the above, would it be totally wrong to do some research to try and establish "what people are looking for" on the internet ??
Yes, I realize the competition will be much higher for "popular niches", but surely we can "drill down" to find some keywords (low hanging fruit) that we can rank for in that particular niche/field ?
To illustrate the above, I will compare Kyle's niche "How to loose belly fat today" where he can promote a whole host of ancillary products, as opposed to a site, hmmm let's call it "The secret love life of the giant sea clam"
I would love to hear your comments, and maybe some advice on the above please.