Did you read this "alternative" way of seo interpretation?
Somebody created a blog today, with a personal interpretation on how to do SEO and keyword research.
It is a very simple method and I will certainly test this in the future!
I interpret this article as additional info about keywords and SEO that we can apply on our fundamental basics we all learned at WA!
Can I suggest you check this link, you will regret if you have missed this...