More on Lead Magnets.
Your AutoResponder lets you automate your followup messages as well
as schedule broadcasts for special offers, updates, and announcements.
Sometimes, marketers want to email pdf files to their subscribers.
Their lead magnet may be a pdf file with a powerful “how-to” report.
When you want to make a PDF available to your subscribers, or any sort
of download, the first step will be to load the file to your web server or your
file sharing account such as iCloud, Amazon, DropBox, etc…
When you compose your autoresponder message, include a link to the file.
When your subscribers receive your message, they can click the link to
download the file you have available for them.
Ken Pringle TRM
Recent Comments
27
Hey, Ken, this is what you recommend versus having your PDF download from your website? I am about to offer an eBook for free - as a lead magnet to capture email addresses. Is it better to upload this eBook PDF to someplace other than my website? Thank you for your suggestions.
Ken
Hi Ken, my pleasure my friend.
I did not mention it here but you can use Google Docs as well.
I do like to use one of my own websites because it attracts the
curious, which are many to look around said website.
They often find something of interest, and Cha Ching
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Thanks very much for this post-this is something I hadn't considered and much easier that sending info' via an autoresponder I would imagine.
Any chance you could post a short instructional video?
Sam, an autoresponder is an essential tool in this business.
Do not overlook it's importance.