Work my niche
6
There are so many people in this world looking for services. I used to spend time worrying about the niche I chose and whether I can attract customers who will buy. Now I realise I can dig down and be specific in my niche. Sometimes it is better to work with a smaller data base who will return to purchase rather than a very large group who will just pass through.
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Absolutely true. We start with the small groups like Kyle calls it, the low hanging fruit, and this usually means we must delve deeper into the niches to get to them.
Like your post.