Make it readable!
40
You may lose me before you start!
- Ever read a blog and ask yourself - what are they talking about?
- If you don't grab my attention in the opening line, you've lost me.
- Can you please describe it in terms I can understand?
- Remember the TV program, "Are you smarter than a 5th grader?"
- Many of us write on a 2nd grade level.
- KISS it... Keep It Simple Stupid.
Make me want what you're selling!
- Let me understand what you're trying to tell me!
- Just make it easy to read and understand.
- Spelling mistakes? Gone... outta here.
- Grammar poor... no excuse... lost me.
- Rocket science? Nope... KISS it.
- Use 1,000 words when 200 would do it? See ya later.
See what I mean? Get the point? Make me drool and can't wait to hit the "Buy" button.
Joe
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It is a tricky one Joe, some folks lose me I read and by the end, I have forgotten what they were on about at the start, or I just don't get it. Maybe it is just me slow on the uptake.
Good writing works if it is relatable.
Geat reminder.
Alex
Alex, it's not you. Writing has to be readable.
Thanks
Joe