Facebook And Business

byJeffreybs

2K followers

4 years ago

Facebook And Business

Today I am going to share some things about Facebook and Business that I hope is going to save you from wasting time, but much of this is from my own experience, so you can consider what I am going to share and decide what you want to use and what you don't.

How Facebook Helps Your Business

Even though I am not a fan of using Facebook for my business, it does have its benefits that you should know about, you see most people are not going to see dramatic traffic or sales by using this social media website. You will benefit from those who follow you and like, share, and comment on your blog posts. Every one of these helps your post and website to move up a little more in ranking with the search engines, so this is really how using this is going to benefit your business the most. The more followers the more success you are going to experience of course, so this should be your main priority on Facebook to succeed.

Personal Pages

You are going to do much better using your personal page to promote your blog posts than creating a business page, and when I started I thought just the opposite would happen. You see most people have way more followers on their personal pages than they will by creating a business page, so if you are going to choose between them I would go with a personal page myself. Everyone who sends me a friend request that I accept ends up on my personal page, and for them to be on my business page they must first find my page and then follow my page.

Business Pages

By creating a business page you can benefit by opening a Facebook shop on your page, and if you are able to get a lot of followers who are active you might do pretty well with your page. What I figured out over the years is Facebook holds back sharing your posts to as many people from your business page compared to your personal page, and the reason they do this is to force you to use their Facebook Ads. So if you are in the position to use their ads and really want to, you will need this type of page. As for me, I don't pay for advertising or marketing, I earn all my traffic for free. One more thing you need to know about business pages is you will receive more people to see you posts by posting once or twice per day, so when you post any more than that each of your posts usually will only been seen by one or two people.

Facebook Groups

Groups are your best alternative to combine with your personal page strategy, and you should join three to five groups within your own niche. I find this number of groups is just about the right amount to be active regularly, and when you join more than this amount you will find being active in that many groups is really a challenge. Now if you are only going to use Facebook you could go with more groups, but I really think using only Facebook is a waste of your valuable time.

How To Choose The Best Groups To Join

You should join any groups that you are promoting their products on your website, and this helps you learn more about their products and meet others who are promoting the same affiliate program as you. This is an awesome strategy to learn what works and what doesn't from more experienced marketers in your niche and affiliate program, so this really should be the first group you join. Here is what I look for in other groups I am going to join, and this might help you choose the best groups as well?

• You can post your blog posts in the group
• How many members are in the group
• Number of posts daily
• How active are the members
• The group promotes asking questions
• The group works together as a team

Remember these are groups in your niche besides your affiliate program groups, you will find most of your affiliate groups are not going to allow you to post your blog posts but they do allow you to ask questions.

Shopping Groups

Shopping groups are good group to join if you are interested in posting your products and services, and you see many groups allows you to post affiliate links and Facebook does to. So these are another type of group you might want to consider joining if you want to promote your products and services, but you must be sure it is allowed in every group before you join and all groups don't allow this, and you will get banned from the group and be on Facebook s bad side.

How Groups Work

Groups get more of their posts exposed to more people than individual pages, and the reason is you have all the members posting in the group and if they are active more people will see your posts. As the group grows in members and is more active the more exposure your posts will get, so that is why you want to join a group with more members plus check how active the group is before you join them.

Creating Your Own Group

Creating your own group is not for everyone, you do have more work put on you to manage the group. This can take time away from your own business especially when your business is new, so it is better for most people to create their own group after their business becomes established and is earning a steady income.

My Group

My business group is growing steady with more and more exposure to my members blog posts, but some members joined the group and have not posted and are not even active in the group. So really you should be sure before joining a group you have the time and the motivation to work as a team, but I am more than happy with my groups progress in the short time it has been on Facebook. I provide free business resources on my group which is something not many groups do, but this is my way of thanking my members for joining my group.

Facebook And Business

This is what I have learned and experienced on Facebook over the years, but that does not mean that you can't create a business page and do very well. Much of it depends on your time and effort you can put into your page, and a Facebook shop might bring you more followers if that is something you want to do. I feel most of you will find there are certain social media sites your niche is going to do better on than on others, and so I really think much depends on your niche how well you do on Facebook.

I hope this helps some of you understand how Facebook works better,

Jeff