Double Spacing Between Paragraphs - A Rant
When did so many WA members forget how to construct a paragraph?
A paragraph has multiple sentences, each continuing a specific train of thought. When that thought is completed, then it’s time to move to a new paragraph. That’s how the English language works.
Lately, however, it seems that many writers are double spacing between each sentence, rather than completing the thought in a paragraph. This makes their posts appear to be long, when in reality if paragraphs had been properly constructed, it might have been just a few lines instead.
News flash, people, this double spacing strategy is much more difficult to read and follow. If you are using this on your blogs outside WA, don’t be surprised if your conversion rate doesn’t achieve your goals. You’re making the process harder for your readers to follow the train of thought and thus harder to respond to your invitations to click through to the next step. I, for one, usually navigate away to another post as soon as I see that style employed on a WA post because I know the writer rarely completes a single thought.
Please, for the love of God, switch back to writing in paragraphs. Be nice to your fellow WA members. Be nice to your readers as well.
End of rant!