I don't feel comfortable driving my business without an exam and license!
Do you remember the first time you got into the driver's seat of a car?
I do. It was scary, and everything I did had a consequence. When I pushed a pedal the whole thing abruptly moved and made loud sounds. I didn't have any feeling of how big it was, of the size to the sides of the road and of other drivers. It was big and scary.
But what do we do to learn? We drive.
We drive and drive on. Every time we automate some movements and group together some things to do (put on the lights, start the car, indicate, look in the mirrors, move and steer). This helps us feel more comfortable on the road and consider getting into a sort of traffic rhythm with the rest of the population on the road!
What don't we do?
We do not try to study the motor, mechanics and why it is working. Why we put in gasoline and what actually makes the whole thing move. (At least I didn't!) We trust the process, we see others drive and get used to the fact that it works. We do not need to become mechanics.
So why am I telling you this?
Because it is the same with an online business. You do not have to be a tech savvy, understand all the mechanisms. You need to trust the process and learn how to steer and fit into the traffic. Learn to push the buttons and indicators and move!
You do not even need a license.
All you need is practice, some road rules and trust in the process!
I am telling this mainly to myself. As I tend to over complicate and not move at all.
I know this is harder than driving a car, because in my example you can actually see yourself moving and leaving a spot right away.
But hey, you can do the same with your traffic online using the right web tools and analytics.
You are moving! Without leaving your laptop.
But rest assured, you are moving and every key stroke has consequences.
So to all who are like me, overwhelmed with the information and wishing to understand everything before moving, get into your car and follow the instructions.
Over and over again. Then automate the process and do it all again.
You will be surprised how far you have moved, once you check on your traffic.
For any questions or doubts, you don't have just one instructor, you have a whole tribe from all over the world, so get into that car you purchased and
To a splendid 2020!!!