Raw, is the total number of clicks. If you clicked on your links 10 times, it would count as 10 raw clicks.

Unique, is the total number of unique visitors that have come through your affiliate link. If you clicked on your link 10 times, that would only count as ONE unique click because you are one visitor.

Content clicks are clicks that you get as a result of creating content here at WA (which you get credit for). If you create a blog post, create a question, a training resource, or profile, you will get full credit for these if they get indexed in Google and you get traffic as a result of it.

Hope this helps you out!

Resource Detailed Stats

Look here WA Affiliate Stat Categories ✨