How to get connected with your audience
Hi everyone!
I thought I would write some short words about connecting with the audience you have.
I often get questions on this from members on different platforms I am on and from readers and sign ups.
How I connect with my audience.
First of all I want to say Your content is what will attract people in the first place.
But then what?
Where do you go from there?
Imagine a reader come to your new website.
He/she/hen likes your post, but you have nothing to offer.
No commennt field
No freebie.
No contact form they can sign up to.
No newsletter
No links to any offers.
No Social contact points.
No chatbot
How can you connect with them?
Well unless they search you up on Google and find you there they will not have a chance to connect with you.
You need a contact point on your website.
It is up to you what this contact point will be.
I use all of these ways to connect with my audience.
And I have found out what works best for me now.
The way that helped me connect the most was through my messenger on Social media.
I started in september to use a new messenger system.
It is kind of funny to say this, but I used to hate messenger before, but now I love this tool.
It grew on me over time.
Why Messenger?
Messenger is awesome because you get instant access to people in real time.
I have conversations on emails and other social platforms as well, but messenger have been by far the best way for me to generate more quality traffic, leads and sales.
Organic audience
I am building an organic audience as much as I can.
It is slower than using paid ads, but It is more valuable because I get to know my audience.
I use a messenger crm system to do everything from friend requesting, follow up people who contact me and monetizing it by creating automated messenger campaigns and automated funnels.
With messenger you can send text, gifs, audio, pictures, videos and links.
Imagine getting an voice message in the morning telling you thanks! you made my day!
or just being able to follow up your readers and signups with a voicemail or a short video message. The conversation is real, true and direct just like I would talk to a friend.
I can see when they are on or off.
People want to know you a little before they buy anything from you normally. It is the know, like and trust thing.
I can even create a website chatbotfrom this system and create a website i that I can connect it to on a domain I create on WA.
I can send broadcasts, sms and emails from my messenger crm as well. So it is quite Amazing. I am still in the process of learning all the details and master them well.
The benefits and takeaways
The results are that I know now what my audience struggle with on a daily basis and I am able to help them more easily and faster.
It is a win - win situation.
My lead is happy and I am happy because I talk to real people, not just some email bot that have signed up to my list.
People have started to contact me instead of me sending a lot of emails to try to connect with them.
But of course not all of your readers use messenger so I do email marketing as well.
This has worked for me, so far but I do not know how well it works for others.
But it works with websites in all niches,
Well. I hope this served you well and that you need to use and try out many different options on your audience to see what method works best for you.
Recent Comments
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Great tips here, Hilde.
Can you give more insight into the messenger CRM you use and how you combine that with a funnel?
Thank you.
Messenger is a great way of staying in touch. I use it to keep in touch with family and friends.
I've never thought of using Messenger for business, but that is a good idea.
Thanks very much for the inspiration, Hilde.
You are welcome. I know nany do not use it for business. I use it daily and i keep adding more automations for follow up leads.
This sounds like a great way to stay in touch with your audience, Hilde. I have no idea how to set up something like this, is it a plugin?
Lily
Hi Lily
Had a look, it is called "Facebook Chat Plugin – Live Chat Plugin for WordPress"
I have also seen it on website before.
Hope this helps and it is the right plugin Hilde is referring to.
I'll check it out Abie, thanks so much.
Another step in the right direction for me.
I will check my site speed before and after installing it right now.
Lily
That's awesome, Lily.
Let us know how's that worked for you!
And yes, as you say, it is indeed!
I tried the Facebook chat plugin and it slightly slowed my mobile speed to 86 from 90. So I will go with that and see if the benefits outway the negative speed.
I couldn't see anything different on my screen, so I don't know how it works? Maybe it only appears on guests visiting.
Thanks for your help Abie.
Lily
Where I have seen it sits bottom right, and you can tell it is messenger from the logo.
But the speeds are great.
You're very welcome, Lily.
No it is a software I use. And yes it is an awesome way to get connected with your targeted audience in a more instant and hands on way.
It works for me, but I like to talk with people so that is why it is perfect for me.
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Transparency is super important.
So is after sales support. Every step plays its part and role.
Thank you for sharing.
And wishing you well, a super fruitful weekend!
You too Abie.
Thank you Hilde! :) Appreciated.