asked in
Pay Per Click Marketing
Updated

Hi everyone. How do you know when it's too soon to start using PPC?

Hi Peggy,

It's best to start with the PPC training under Affiliate Bootcamp Phases 6 & 7 are there to help you with Bing Ads.

Hope this helps,
Grace

I'm in those trainings now. That was the training I followed.

Okay great, you're on the right track. Also, try Jay's webinars, he has stuff about setting up goals and conversion goals on Google Analytics which will help you see if you're converting the way you want.

Great advice :)

Thank you, Abie!

Great question and great answers

Great question and I like Chrystopher answer.

To be honest I should have asked the question before I started PPC. I know it's important to get it right.

It's too soon if you are unsure of how to use it. If you get PPC wrong it can be extremely costly. However, do it right, and it can be extremely profitable. Only you know your level of knowledge around this subject, so it is up to yourself :-) One thing I will recommend though, is to set a daily limit and to test and revise every campaign daily to optimise them.

Thank you. I started using Bing Ads yesterday. I did set up a daily limit. I'm getting clicks but no conversions so I've spent but not gotten anything in return.

It will all depend on the keywords you are targeting, the criteria you have set such as an exact match or broad match etc, the text you are displaying and whether you are sending them your own landing page or directly to the affiliate programs page.

I'm using exact match & sending them to my landing page. Did it after watching the training.

I'm on level 6 now, too and dabbling with PPC. But like you've said it can get costly with nothing to show for it.
Have you made progress since this was posted 3 months ago?

No. I decided to take a break from PPC for awhile.

Thanks for the quick response

See more comments

When is too soon to start using ppc?

When is too soon to start using ppc?

asked in
Pay Per Click Marketing
Updated

Hi everyone. How do you know when it's too soon to start using PPC?

Hi Peggy,

It's best to start with the PPC training under Affiliate Bootcamp Phases 6 & 7 are there to help you with Bing Ads.

Hope this helps,
Grace

I'm in those trainings now. That was the training I followed.

Okay great, you're on the right track. Also, try Jay's webinars, he has stuff about setting up goals and conversion goals on Google Analytics which will help you see if you're converting the way you want.

Great advice :)

Thank you, Abie!

Great question and great answers

Great question and I like Chrystopher answer.

To be honest I should have asked the question before I started PPC. I know it's important to get it right.

It's too soon if you are unsure of how to use it. If you get PPC wrong it can be extremely costly. However, do it right, and it can be extremely profitable. Only you know your level of knowledge around this subject, so it is up to yourself :-) One thing I will recommend though, is to set a daily limit and to test and revise every campaign daily to optimise them.

Thank you. I started using Bing Ads yesterday. I did set up a daily limit. I'm getting clicks but no conversions so I've spent but not gotten anything in return.

It will all depend on the keywords you are targeting, the criteria you have set such as an exact match or broad match etc, the text you are displaying and whether you are sending them your own landing page or directly to the affiliate programs page.

I'm using exact match & sending them to my landing page. Did it after watching the training.

I'm on level 6 now, too and dabbling with PPC. But like you've said it can get costly with nothing to show for it.
Have you made progress since this was posted 3 months ago?

No. I decided to take a break from PPC for awhile.

Thanks for the quick response

See more comments

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asked in
Website Development & Programming
Updated

Hi everyone,
I'm a little confused about Landing Pages. Do we really need them or are they an optional part of a website?

Hi Peggy, A landing page is any page that your visitor first lands on, so you not only have one, you have a bunch of them if you've already starting blogging.

For a blog website, it could be your home page or any of your blog posts. Your visitors will most likely enter your site through the search engines, that's the goal of the training here, so each page that is ranked on search engines is a landing page.

If you're using paid traffic, it could still be a page from one of your blog posts on your website.

Or, you can build a specific page, under Pages (so it doesn't show up on your blogroll if you don't want everyone to see a more salesy post), for that ad campaign.

On an ad, you'll need to submit the URL you'll want your clicks to go to, and so you'd want it to be a page that will highly convert your visitors... like a page that doesn't have any of your headers, side bars, or other distractions, and maybe also have bigger headlines.

I hope this helps,
Grace

Great thanks.

Every blogpost you write is a landing page. People search, find, and land. Make good use of each post.

A land page has one purpose. It may ask someone to make a comment, join a mailing list, or buy something.

For instance, when I write a product review I also create a landing page that tells the reader what problem the product will solve and asks them to click here for more information.

Notice Jay reviews lots of MLMs. He always closes with a call to action to view his WA review to learn how to build a business. That review is a landing page. The problem is the MLM is a 6 on a scale of 10 and WA will teach you how to build a legit business.

The problem most people have with landing pages is they don't know what a landing page is. A laning page points out a problem, suggests a solution, proves the solution works and ends with a
Call-To-Action, CTA.

To answer your question, it depends on what you want to accomplish. If you want your audience to do something you need a landing page.

I end my posts with a block saying, "If you like this post, Never miss another one. Join my mailing list." I've just turned my post into a landing page.

You will probably get a variety of advice. People have different opinions about what landing pages, also call squeeze pages, are.

Well on my homepage I have a subscribe button so that's pretty much my call to action if they want to continue seeing my posts. I also have a shop page for my online store.

Traditionally, a landing page is a static page on your website. https://en.wikipedia.org/wiki/Landing_page.
IMO, a post that includes a CTA can be a landing page.

It depends on your niche and what you would like to achieve. I.e. If you are doing Paid Advertising etc then yes, you will want a Landing Page so that you can greet and funnel your visitors.

I do paid advertising but I do it through the company adpool. Leads get sent to my email. So does that mean I really don't need one?

Sounds good, how do you then follow up with those leads. Do you email them? If you do, would you direct them to your website? If yes, then a landing page can be customised to that email and offer/product/next step that you want them to take.

Yes I usually email them first but if I don't get a response then I call them.

Exactly as Bill mentions above. If you are emailing them, you just mentioned if you don't hear back from them then you call them. So that email is requesting them to do something, that email contains a CTA (Call to Action). If you want them to Email you back or to Call you, then you don't need a web-based landing page. However, if you want them to click on a link in that email to your website, then yes, I would create a landing page specifically for that email route. One, so that you can track the clicks, and two, so that they are not just going to your home page. Using the landing page you can continue the conversation and direct them to your next call of action such as purchasing a product/service etc.

See more comments

Are landing pages a nesessity?

Are landing pages a nesessity?

asked in
Website Development & Programming
Updated

Hi everyone,
I'm a little confused about Landing Pages. Do we really need them or are they an optional part of a website?

Hi Peggy, A landing page is any page that your visitor first lands on, so you not only have one, you have a bunch of them if you've already starting blogging.

For a blog website, it could be your home page or any of your blog posts. Your visitors will most likely enter your site through the search engines, that's the goal of the training here, so each page that is ranked on search engines is a landing page.

If you're using paid traffic, it could still be a page from one of your blog posts on your website.

Or, you can build a specific page, under Pages (so it doesn't show up on your blogroll if you don't want everyone to see a more salesy post), for that ad campaign.

On an ad, you'll need to submit the URL you'll want your clicks to go to, and so you'd want it to be a page that will highly convert your visitors... like a page that doesn't have any of your headers, side bars, or other distractions, and maybe also have bigger headlines.

I hope this helps,
Grace

Great thanks.

Every blogpost you write is a landing page. People search, find, and land. Make good use of each post.

A land page has one purpose. It may ask someone to make a comment, join a mailing list, or buy something.

For instance, when I write a product review I also create a landing page that tells the reader what problem the product will solve and asks them to click here for more information.

Notice Jay reviews lots of MLMs. He always closes with a call to action to view his WA review to learn how to build a business. That review is a landing page. The problem is the MLM is a 6 on a scale of 10 and WA will teach you how to build a legit business.

The problem most people have with landing pages is they don't know what a landing page is. A laning page points out a problem, suggests a solution, proves the solution works and ends with a
Call-To-Action, CTA.

To answer your question, it depends on what you want to accomplish. If you want your audience to do something you need a landing page.

I end my posts with a block saying, "If you like this post, Never miss another one. Join my mailing list." I've just turned my post into a landing page.

You will probably get a variety of advice. People have different opinions about what landing pages, also call squeeze pages, are.

Well on my homepage I have a subscribe button so that's pretty much my call to action if they want to continue seeing my posts. I also have a shop page for my online store.

Traditionally, a landing page is a static page on your website. https://en.wikipedia.org/wiki/Landing_page.
IMO, a post that includes a CTA can be a landing page.

It depends on your niche and what you would like to achieve. I.e. If you are doing Paid Advertising etc then yes, you will want a Landing Page so that you can greet and funnel your visitors.

I do paid advertising but I do it through the company adpool. Leads get sent to my email. So does that mean I really don't need one?

Sounds good, how do you then follow up with those leads. Do you email them? If you do, would you direct them to your website? If yes, then a landing page can be customised to that email and offer/product/next step that you want them to take.

Yes I usually email them first but if I don't get a response then I call them.

Exactly as Bill mentions above. If you are emailing them, you just mentioned if you don't hear back from them then you call them. So that email is requesting them to do something, that email contains a CTA (Call to Action). If you want them to Email you back or to Call you, then you don't need a web-based landing page. However, if you want them to click on a link in that email to your website, then yes, I would create a landing page specifically for that email route. One, so that you can track the clicks, and two, so that they are not just going to your home page. Using the landing page you can continue the conversation and direct them to your next call of action such as purchasing a product/service etc.

See more comments

Login
Create Your Free Wealthy Affiliate Account Today!
icon
4-Steps to Success Class
icon
One Profit Ready Website
icon
Market Research & Analysis Tools
icon
Millionaire Mentorship
icon
Core “Business Start Up” Training