Content Writing Tip 5
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We are constantly reminded people do business with those they know, like and trust.
To that end it helps to write plainly as if speaking to a friend.
TIP: Avoid the jargon, corporate-speak, or other speaking short-cuts. Pretend your reader or listener does not know your niche, industry, or business.
Our goal is to help people solve their problems. Not send the reader or listener to a dictionary to understand what you are saying.Hope this helps.
Glen
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Recent Comments
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Good point glen!
There's a scene in that movie Philadelphia where Denzel says "explain this to me like I'm a 6 year old".
We have to be helpers first! Assume no one knows anything is the way you reach MORE!
Kudos
Shannon kamal
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It is so easy to lose the reader, some very good advice Glen, taking too a friend that works for me, thank you.
Thanks, Alex.