Ranking Isn't Always The Goal, But Adding Value Content Is!

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Hello My Dear Friends,

Here we go again, by my headline you may be asking, "What, ranking isn't my goal?". I see many of our members concerned about their rankings with Google, Bing & Yahoo, but what we should be concerned is to make sure that the content we create delivers an awesome customer experience with your prospective customer.

Your Numero Uno job is to build the RELEVANT, EMOTIONAL & HIGH QUALITY CONTENT. Your job is to invite your readers to your website like if it was an informal lunch meeting or just to hang around with friends. As you start to create quality content that provides value for your leads and customers, you work to build credibility and authority with your target audience.

So the value is two-fold … you get to write creative content that appeals to your target audience and that same content can have an impact on where your business shows up on search sites. One of the best ways to do this is to continue to provide value for your customers through quality, engaging content. As you open more doors by diversifying your content, you'll add more value to your brand and create compelling content for your customers.

Your job is to make them comfortable to the content you just wrote, so they feel secured and excited to purchase what you're offering to them. MAKE THEM FEEL AT HOME!!!!

Always publish helpful content that adds value to the lives of your readers. It is important to consider the fact that web content extends the business brand and increases its value. Rather than directly advertising a product or service, your content will carry a value of its own to consumers, which will make your brand more visible, more authoritative, and more familiar to consumers.

Sites that promote “thin,” low-value content run the risk of being penalized by Google; they also tend to have high bounce rates and low conversion rates. In other words, don’t produce “thin” content that ranks and get clicks, but doesn’t provide any additional value to the search engine user.

Google believes that pure, or "thin," affiliate websites do not provide additional value for web users, especially if they are part of a program that distributes its content across a network of affiliates.

Focus on excellent content that adds value to your potential customer’s experience. By creating useful content that provides value for your target buyers, you can work to engage these leads and help build awareness for your brand.

Adding value is a term that simply means providing marketing content that potential customers will choose to engage. Well-written, engaging and informative content develops a value of its own over time.


You spend a ton of time writing and fine-tuning your content, so you should get the most value you can from your hard work. Value-added content is any unique, original, or exclusive content or information that your audience cannot get anywhere else.

When a visitor of your audience reads a piece of content that is filled with value, they’re going to keep coming back to your blog. High-value content is only valuable to prospects who are interested in it. If you do your job right, you can create content that can enjoy great initial success but also continues to provide value for a long, long time.

The sole purpose of your practical value content should be to add value to the users, not pitch the brand name or attempt to increase its brand awareness. Because this content provides actual value, it tends to be popular with readers and rewarded by Google.

This is why having personalized content can have a significant boost in your website’s value. Your content writing should always offer value to the reader in terms of insightful ideas and actionable tips.


Ultimately, creating content of value for consumers starts with ensuring it's of value to you. The more targeted the affiliate program is to your site's content, the more value it will add and the more likely you will be to rank better in Google search results and make money from the program.

Ranking Is Important But Adding Value To Your Content is Vital!!

Don't get riled up in where you are in the rankings, but rather spend your time creating a high quality piece of content. It's the content mixed with visitors engagement who will buy the products and then you get the commission to pay your bills.

I think that's the bottom line. Content will pay your residual income. Have a good weekend!

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Recent Comments

27

I like the idea of making them feel at home. I've also heard it said that you should write as though you are speaking to a friend, the same idea! Great content is definitely where it's at.
Thank you for sharing!

Heidi

You're welcome Heidi

Hi Eugene, wow you’re certainly practicing what you preach! Wonderful content! May I also add that Content is queen and traffic is king? My logic is that you may have the greatest content, but if nobody reads it, it doesn’t serve any purpose? Let me know your thoughts. John

John you have a point there, nothing happens unless we get traffic to our sites.

Thank you very much for sharing your post today! Enjoy your weekend! John

Enjoy your weekend too John

EIEEE is fabulous! Other good stuff too but my mind took off on that.

Thank you, Rosana, have a wonderful weekend.

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