Are you sending junk mail?
Don’t spam your email subscribers with product links in your email.
The purpose of the email is to engage and inform your leads. The only link I add to my emails is for further information to an article or a video.
Most people don't like getting pushy product link sales emails with a bunch of offers to buy. People are likely to send those types of emails to their junk mail or even worse, they’ll unsubscribe fast and report your emails as spam.
So What Do You Do?
An email should be use to engage and build trust with your subscribers. The way you build trust is by telling stories and being personal with the reader. Think of it as you sending a personal email to one of your friends.
The trick is to make those stories connect with your reader. Make them helpful and show them that you care. If they like what you're saying, then they'll click to learn how you can actually help them.
Learn to sell what you want with a sales page or a sales video post using youtube or other video platform.
what are your thoughts about 'engaging' your email subscribers?
Recent Comments
2
Good advice, Eddie. Crappy updates and newsletters are a great way to lose subscribers, readers and traffic.
-Laurie
thanks Laurie. You got that right, no one likes crappy updates.