I just did a little research on my keywords and I was pleasantly surprised; almost all are on page 1.
I only write keywords with 4 or more keywords and I focus on best of lists.
For example, "best ___ for women 2017" "Best ___ for kids 2017" "Best___ for beginners 2017"
Anyone that's read a few of my posts know I love best of lists with the year in them. They rank easily and this shows that (I got 15,000 clicks in month 6)
They pay too. In month 5 (December) I made $1350. Month 6th (January) I made $2350. And this month (month 7) I'm over $1100 so far. By this summer I hope to be over 5K a month
This keyword strategy is available in all niches (especially general ones). If you want to use it yourself read these two articles: