What and How Make a Difference!
What, How, When....
My last post was called Planting Fruit. You can read it here.
After reading comments left by others (and thank you to all who read and replied!) I realized it's not just about planting the fruit, but also what fruit you plant. And how you plant it and nurture it.
Let me explain.
I grew up in southwestern NYS. Cold winters and summers that just were never long enough. But the apples, grapes, and cherries that grew there were delicous! The oranges we could buy were ok, but when we first visited Florida, we realized what fresh oranges tasted like--Yum!
When we moved to Florida, everything we knew about fruit changed. Now our oranges were delicious and the northern fruit crops less fresh. Of course, our seasons were different, too. Summers are hot, winters comfortable.
We had to adjust our expectations. To grow fruit, we needed to grow what would grow well here. I know I can grow grapes here, but they won't be like the concords that grow along Lake Erie.
Strawberries grow well here but are a short-season annual. In NYS, they were perenniels.
Adapting is necessary. What you grow matters.
In farming. In business. In life.
And the How makes a difference, too.
Growing up, my Mom always had a huge garden. She could grow anything. Dad had farm crops that excelled, too. Me? I was good with the animals, but could kill even plastic plants. I just didn't seem to have the knack that most in my family had.
The How made the difference.
Discovering hydroponics and then aquaponics made the difference for me. It turns out I can grow most plants but I'm better with the hydroponic/aquaponic way of growing. Yes, even fruit can be grown that way. Our farm grew quite successfully by utilizing these methods.
The same is true of affiliate marketing.
I am not techy enough to run a gaming website. My sons could, but not me. I would kill it before it got started.
But a site about pets, especially dogs? Or a baking site? Or a site on caring for elderly parents at home? YES! I can do those!
Those are the "WHAT" that work for me. Just as cherries don't grow well in central Florida but oranges and kiwi do, so do my passions grow for me, while many others just don't.
And that's ok. As long as I find what does grow for me, that's actually fine.
Similarly, the HOW matters for affiliate marketing, too.
Yes, following the WA step-by-step method is important for all. All plants need fertilizer and water. The basics are the same.
But HOW we manage our sites is unique to each of us.
Which social media do you use? How often do you post? What types of articles do you write? What tone is best for your audience? High end products? Low end? Both? One product line or several?
Just like most things in life, affiliate marketing is not a cookie-cutter business. Use the WA methods--they work! But choose your niche for what works for YOU. And arrange your schedule and plans for what works for YOU.
It's a bit like a recipe, I suppose. Choose your recipe (niche) and follow the directions (WA) and then provide your own special tweaks to make it special and unique to YOU!