Rushed Results Are Rubbish Results - Don't Make This Mistake

Last Update: March 08, 2020

You're new, you want to make money, and you want to make it as quickly as possible.

You want to see if this thing "really works", right?

It's only natural...

And after going through the training here at Wealthy Affiliate you discover that the key to making money is publishing content consistently.

The more content you have, the more traffic you can get & the more money you can earn.

Content, content, content... That's what this game's all about.

So you may be tempted to just dive right in & start writing.

If you get all of your content out there quickly, you'll start earning quickly right?

Well yes, and no...

You see there's one BIG mistake I see a lot of newcomers making, and that's that they're compromising on the quality of their content, in order to increase the quantity of their content.

And it's easy to see why, because 10 average posts feels a lot "more" than 1 awesome post.

But I can tell you from first-hand experience that it's much better to put more effort into writing fewer awesome posts, than it is to put the same effort into writing many, average posts.

Don't believe me?

Here are the stats of 2 websites I own that both operate in the same niche:

  • Website A - Launched Aug 2019, 14 posts, ~40 visitors per day
  • Website B - Launched Jun 2019, 106 posts, ~5 visitors per day

The newer website, with fewer posts is receiving more visits than the older website with a lot more posts... Which initially seems quite crazy (and if you owned the 106 post website, you'd likely be frustrated that your efforts don't seem to be paying off).

However, when you look deeper into it it's easy to see why.

On website A, all the posts were written by myself and I took my time in writing them. I published 14 high quality posts, each of around ~2,000 to ~3000 words.

On website B though, I hired a writer, and the writer quite clearly rushed. The posts were all around 1,000 words, but it was clear they were written "quickly", without much thought.

So what I want you to take from this is that you shouldn't feel rushed into getting content out there, and that it's definitely a game of quality, not quantity (but both go hand-in-hand).

You don't need to feel pressured into getting 1 post per week out or 1 post per day...

Instead, just publish your content when you believe it's ready - and not beforehand.

Create awesome content that once published you can step back & look at & say to yourself "yes, this piece of content will truly help somebody".

Then, once you do that - that's when you'll see your site taking off.

So if you've already published a fair amount of content & aren't seeing the results you believe you should be seeing, go take another look at it. Could your content be improved upon? If so, improve it - because updating is also just as important as publishing new.

Search engines love three things:

  • Relevant content
  • High quality content
  • Up to date content

What they don't like is:

  • Quickly written content that has been written to get traffic, rather than written to help

Anyway, I just wanted to share that real life example with you so that you can see first-hand the power of well written content compared to rushed content.

And as always I'll sign out with a quote:

Quality is better than quantity. One home run is better than two doubles - Steve Jobs

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JeannineC Premium
I am always so sad to see sites with poor quality content, just as I'm so sad to see posts here saying "I've written my first 5,000 word post" or other garbage like that.

Those posts are being written just for Google, not for the reader. Do you want to read 5,000 words? Or even 2,000 words? Huge long newspaper articles are only 1200 words.

Not everyone is a good writer either. If you aren't a good writer, it doesn't mean you can't write good content - it just takes a little longer. So spend the time! Run it through Grammarly if English isn't your first language. Make sure the sentences are well structured. Don't just write the way you speak - few people speak in properly constructed sentences.

If your site isn't succeeding, review the content first. Don't say your lack of success is that affiliate marketing doesn't work. You have to do the work first, then affiliate marketing can do it's job.
Dale123 Premium
Yep exactly, a bad workman always blames his tools... Thanks for the comment Jeannine :)
MRRSP Premium
Really great advice! I was thinking the same at first but realized pretty quickly that I should take the time I need to do proper research and make good quality posts instead of rushing. I'm glad I figured that out early on because this article would throw me on my butt! Lol

Thanks for sharing this!

Dale123 Premium
Glad you started off on the right track Melissa :)
MRRSP Premium
Thanks, me too ☺️
Palatia Premium
That's such a great point. I try to get content out every week. But I'm still hovering at around 1000 words per article. I like to think my content is quality. I'm going to have to push myself to get the word count up, if it makes sense. Thanks for the great post.

Dale123 Premium
Yep, sometimes even I can *think* my content is quality, but then I look back at it & think wow, I can definitely improve on that. Don't be afraid to go back & update, rather than publish new :)
KathyAnne Premium
I'm happy to see this as I'm only creating 2 posts a week. Each is between 1,200-17,000 words, with a few 2,000 word posts. I started it 10 months ago, and its getting over 120 visits a day at the moment. I'm slow at writing, and it takes me a while to plan and research. Thanks for sharing ☺
Dale123 Premium
Awesome Kathy, keep it up! :)
ELangley1 Premium
Hey, Dale. Great and relevant blog. I don't know that it matters, but it looks like you have a couple of key typos, both concerning quantity and quality. "it's definitely a game of quantity, not quality," and the Steve Jobs quote, "quality not quality." I just didn't know it you want to edit these or not. Again, thank you. And, by the way, I think I will be able to figure out how to get the links now from the information you sent.
Dale123 Premium
Whoops, I couldn't have made any worse typos, and how embarrassing in a post about quality LOL. I was just testing you!! ;)

Thanks for the comment :)