How did I choose my niche website passion? I started a new blog as my old website was not well thought of. I completely lacked a sales funnel and I didn't even have a way to capture emails. I've learned a valuable lesson. Everyone has more than one passion! I know Kyle says to start with your passion. However you must realize that there is more than one form of passion in your life. I really thought the Anime niche was my passion but I guess I love motivational writing and analytical thinking