SiteSpeed - Taking WordPress Website Speed into Unchartered Territory!
Recently Kyle blogged about "The Google PageSpeed Insights Code Has Been Cracked" to let folks know that website speed, efficiency, and the experience that people have on your website has a profound impact on how well your website does...and we're extremely aware of this.
Today I am excited to let you know that we have just raised the bar in terms of Managed WordPress Hosting. Our goal with this project that we began working on 9 months ago, was to deliver the fastest WordsPress websites in the world.
So, we put our thinking caps on, determined what was out there, why it doesn't work well, and developed new hardware that could deliver the absolute fastest and BEST website experience for website owners, visitors, and Google!
As Kyle mentioned in his post there are many "caching" and "optimization" plugins out there that do a very mediocre job of speeding up WordPress websites. The problem with them is that they are software based, and they do not address the fundamental issue of server load caused by WordPress its self.
Every time WordPress loads for someone to see it a page on your website, the following things have to happen:
- PHP has to be running and it has to do the work to render your pages or posts, it also has to run any plugin code that you have installed on top of the core WordPress system.
- MySQL (your database) has to be queried many times, probably 50-100 times just to visit a single page. This creates latency and un un-avoidable overhead.
- APACHE - the web server has to load in order to serve every request to pages and posts. This is very inefficient.
With this major update to the SiteRubix Hosting Platform here at WA, you can feel confident that you can now TURN OFF the following:
- Caching plugins
- Any plugins related to website SPEED can be disabled.
Without going into the technicalities any further, I'm going to get right into what WE are doing here at Wealthy Affiliate with our SiteRubix website network...here goes...
Today I am excited to introduce to you one of our biggest and most important updates to our SiteRubix website network ever!
SiteSpeed was built to improve not only your website performance, but the performance of your WordPress server environment. SiteSpeed is a website caching platform that sits in front of your website and your website server.
When I say "Caching", I mean that it's a platform that saves static versions of your website pages and posts. It's an extremely fast, scalable, and robust server (hardware) which all requests to your website are handled. This server is able to serve web pages at lightening pace, literally responding to the requesting browser near instantly.
This is similar to services like CloudFlare, among others, but it's built right into your websites here at Wealthy Affiliate. It can also handle a lot of traffic, much more than any Web server could without bowing up!
SiteSpeed keeps real-time versions of your website which it can deliver to browsers in hundredths of a second, thus preventing the request from ever even hitting your website's server.
This technology is VERY SMART. When updates are made to your website which could affect what it looks like, SiteSpeed detects this and it updates the files that it sends to people's browsers.
What this means is that unlike many of the plugins out there which serve slightly out-of-date versions of your website to people browsing - SiteSpeed delivers your website in REAL time, exactly what your site would look like if SiteSpeed were turned off.
So... I've been a bit "techie" here and before I move forward I want to give you a diagram to show you how SiteSpeed works.
The Vast Array of Benefits with SiteSpeed
Beyond the benefits of SiteSpeed drastically improving your website load times, you will also score extremely high with Google! This is a big deal and it's a metric that Google uses when ranking sites. A fast loading website that is always up to date is going to offer the best possible user experience for both Mobile and Desktop users. Google knows this and they take this into account when placing sites into the SERPS.
I won't repeat what Kyle mentioned on his post last week too much here, but Google Page Insights will typically rank a WordPress website in the 60s for Mobile and 70s for Desktop. In many cases it's in the 30s for Mobile and 40s for Desktop. With SiteSpeed your website will have a framework in place to deliver high 80s and 90's for both Mobile and Desktop Page Insights tests.
Here's an example site that you can look at:
Performing well for your website visitors is KEY, and it's great to score extremely high with Google PageInsight tests. However, there are added benefits to our SiteSpeed platform.
Bots & Crawling Loads Minimized to Nothing.
Did you know that bots (including the Google Bot) can play a huge role in how well your website loads? When your website is being crawled by bots for indexing, or other reasons, your site is essentially being loaded each time it is requested by these bots.
This puts a lot of strain on your site and other sites on any one of our hosting servers. SiteSpeed eliminates this issue by serving cached pages at the SiteSpeed level, long before your website's server is even loaded. It's truly amazing to be able to say that we are serving real-time and up to date web pages and posts via a hardware traffic handler that runs independently.
Traffic Attacks (DDoS) Fended Off by SiteSpeed.
Denial of service attacks happen from time to time. They happen when someone (or some group), sends a huge burst of visits to your website with the intention to overwhelm your servers and essentially deny your website from loading.
SiteSpeed and the hardware component of it is much more robust and able to fend of DDoS attacks. Your website is going to be operating on servers which have mitigated the risk of a DDoS attack harming your (or other people's) website(s) on any given server.
So, how about the cost of SiteSpeed?
The cost of SiteSpeed is something that we sat down to think about long and hard. There are software plugins out there charging upwards of $50 per installation, per website, to offer website "speed" improvement that pales in comparison to the SiteSpeed platform here at WA.
SiteSpeed comes with a price tag of exactly....ZERO dollars and is going to be available to all PREMIUM members of WA.
We see a need for SiteSpeed, it's going to drastically improve rankings, improve up time, improve visitor perception of sites, and improve our SiteRubix WordPress web hosting network on whole.
Beta Release is Today (May 1st, 2017)!
Today we are rolling out the SiteSpeed beta program. This is going to allow the first
100 200 or so people who would like to be involved, to turn SiteSpeed ON for any one of your websites hosted here at WA.
To get access to SiteSpeed right now, simply leave a comment on this post and we'll grant you access within a few minutes.
If you are one of the first
100 200 folks, you can follow these simple instructions, to toggle SiteSpeed ON or OFF.
- Visit your SiteManager dashboard here
- Click on "Details" for the website you wish to turn SiteSpeed "ON" for.
- On the Details page, scroll the page down to SitePlus
- Look for the SiteSpeed toggle button.
- Simply toggle the SiteSpeed button to the ON position
One thing to keep in mind is that when you are logged into your website as an ADMIN user, that you will not see SiteSpeed working unless you logout, or use a different browser. In other words, SiteSpeed is not used when logged into your site :)
Preferably, before you turn SiteSpeed ON, you should disable any other caching plugins you have. SiteSpeed works with other caching plugins, but to get the full effect of our SiteSpeed infrastructre, you will want to have it running on it's own without caching plugins like WP Fastest Cache, WP Total Cache etc...
Testing in Google Pagespeed
SiteSpeed works by serving a request of any given page or URL on your website first, then on the second, third, 1000th request of that page, the SiteSpeed (cached) version of that page is used. So, if you're using Google Page speed insights you may have to click "Analyze" twice.
Issues? - This is a beta remember...
We've tested, and tested, and tested some more with all kinds of WordPress themes, with all kinds of plugins etc, but we obviously can't test every single plugin or theme out there.
If your site has SiteSpeed turned on and it doesn't function in the way you want, simply toggle SiteSpeed OFF. Then we would request that you let us know about the problem by contacting SiteSupport.
So, today we've officially released SiteSpeed in Public Beta form. If you are a Premium member and leave a comment below, we will grant you access to toggle on for any of your websites. We've been extremely happy with what we've been able to achieve with SiteSpeed, and this is just the beginning. We're already in the works of SiteSpeed Version 2.0!!
We truly cannot wait to get your feedback on SiteSpeed and how it works for you and your website.
Leave us a comment below saying "I WANT THE BETA" and join the SiteSpeed BETA.
**** UPDATE June 1, 2017 ****
SiteSpeed results have been extremely successful and we are confident in allowing everyone who leaves a comment on this post to have BETA access. If you've left a comment requesting access to the BETA, you've already got it, and for those wanting access, please just leave a comment!