What I Learned About Internet Marketing Beginners From Selling Over 300 Websites In 2015

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I know 2015 hasn't quite finished yet, but I was tallying up how many websites I'd sold this year and noticed that it recently passed 300.

As I sat there thinking "Wow, what a year, there must be a thing or two I've learned from all this experience that I can pass on", the idea of this post slowly formed.

The vast majority of sites I sell are starter "done-for-you" sites for beginners (not always, but probably 80% of them), and as I'm also fairly activate in WA, I've seen a lot of beginners come and go in 2015.

I've definitely learned a few pearl-necklaces' worth of wisdom, so I wanted to take this opportunity to address you, the beginner affiliate marketer.

Please note though, I'm only 3 years into this myself, so it wasn't long ago that I too was a beginner (which probably adds to my insight), but then again, 3 years is a lifetime online.

From watching beginners go through the trials and tribulations of starting life out in internet marketing, I've noticed a lot of things.

Some of them are definitely positive, but there are also a lot of negatives as well. The same mistakes get repeated again and again, so let's try and address these in this post too.

First up, the positive observations.

1.) You Guys Have An Immense Power For Getting Stuff Done

I see it time and time again. Maybe it's the enthusiasm/excitement with starting something new, or maybe it's because you're learning so much. Whatever the reason, beginners really hit the ground running.

You see people posting 3-4 times a day (which is overkill, but love the enthusiasm!), reading posts, viewing other people's websites, networking, asking questions, sneaking onto WA in their breaks at work (while others are looking at cats on Facebook), and generally hammering their sites out as much as they can.

This propensity for getting content out there is insane and I wish I could still bust out tasks like that.

I remember when I was new, I would take my iPad everywhere, and any break that was more than 10 minutes long, I'd be typing out some content. I was probably writing 12 posts a week or something crazy like that. It was way too many, but provided a foundation for me learning to write, and gave my sites some solid content.

Unfortunately it doesn't last for ever (the honeymoon period ends and you fall into a more realistic schedule), so while you're a beginner and you have this passion, make sure you own it and do as much as you can while you've got that power.

2.) You Have So Much To Learn

Well this is neither a positive or negative I guess, but I'm going to put it into the plus side because learning leads to earning.

Never. Stop. Learning.

I'm on course for a 6 figure year and I still learn every day. I read as many different blog posts as I can (inside and outside of WA). I join in discussions in FB groups. I subscribe to newsletters from shady gurus and marketing experts alike. I network like a boss (cos I am actually a boss).

Scale that back to the days when I was a beginner, and it's no different. What's different is the things I learned.

You're in a rare situation in WA where you can learn from people without having them promote to you. There's no-one saying "Hey man, did you know social signals help you to rank? Buy this social signal package to get the same results I did!".

You also learn how to spot scams. Because so many WA'ers are in the scam review business, some of that knowledge rubs off on you. This means that when you do start branching out and learning from as many different resources as you can, you can identify what is gold and what is..mould?

A lot of people learn the basics. Keywords go here, H2 tag goes there, post every day, get comments, rinse and repeat, and then they get in a bit of a rut and stop learning.

There's nothing more exciting than learning something new and sitting down at your computer for a few hours to implement it. In fact, for people who are already past the honeymoon period and are finding their motivation dwindling, this is my number 1 tip for you. Learn something new and get pumped about it.

The only downside is that it often takes a few weeks for you to find out whether or not that worked!

So if you're finding yourself stuc and wondering what to do next, go learn something.

How do you know what to learn? Well you don't, so just go read some posts here at WA or on some well known marketing blogs.

3.) You Come From Everywhere.

Literally everywhere. I've had customers from Germany, from Nigeria, from Kenya, from Australia, from all over the US, from the UK, and so on. As you know, WA itself has an even wider array of nationalities.

It's not only where you come from in terms of your nationality though, but in terms of who you are. Your background could be anything, your age could be ANYTHING, and your experience levels could again, be ANYTHING, and you can still succeed.

One thing that I've learned is, I can tell from how somebody acts and how they speak whether or not they're likely to succeed, but I can't tell by their background. I've literally had people who come from an IT background, who are super WordPress proficient, fail on me because they gave up, and I've had people who mow lawns for a living, who struggle to write well, who get confused by things like sitemaps and meta tags, keep going and going and start to earn an income.

That's mind-blowing.

So if you're wondering if you're not going to succeed because you don't have XY or Z in your resume, please stop. What separates the succeeders from the failers (yeah it's a new word) is not where they come from, but where they take themselves. Self-motivation > all.


....and now for the negatives.

1.) You Get Too Hung Up

Seriously, the one thing that leads to failure is people quitting. It's obvious right? "Why did I fail?" "Because you let yourself fail".

The grey matter between your ears is the only thing standing between you and the reality you want.

Why do people let themselves fail? Because they don't see results right away? Yes, partly that, but it's actually because they were expecting it.

Nobody wants to find out 6 months from now that it was all a waste of time. Nobody wants to spend $47 a month or whatever other fees they're incurring all for nothing. Nobody wants to find out their dreams were not going to come true.

And that very fear is what makes people quit. It's like they're waiting for the perfect time to say "I knew it! I told myself so".

STOP getting hung-up about whether or not you're going to succeed. If you accept that sooner or later you will succeed, even if it's with a future niche, a future website, or some other plan, you WILL succeed. Get on with doing it and ignore the doubts in your mind.

Doubt and fear are the world's biggest attention seekers. They live on attention, feed on it like vampires at a blood bank (that's where vampires hang out right? Blood banks? In Pennsylvania? Something like that).

If you don't give them the attention they need, they die.

So you can either choose to let your fears die, or you can let your fears make you die. Tough choice.

2.) You Get Distracted Easily

I get distracted all the time as well, but it's a different kind of distraction. I was going to write a massive article about ADHD the other day but I saw a butterfly and ..anyway the point is, distraction is bad.

I could have talked it this in point 1 above, but I'll talk about it here. There's a thing called a feedback loop. When you're learning to play an instrument, and you hit the wrong note/chord/string, you instantly know you did it wrong. You try and play a G and you hear a messy clang that doesn't sound like a G at all.

Instant feedback.

You adjust your fingers and play it again, and sooner or later you've got a G.

Instant feedback.

Online though, the feedback loop is long. You pepper a post with keywords, hit the publish button, and it might be weeks before your article starts to make some headway in the search rankings. Might not even make any headway at all. 6 months later you think "Ah man I did something wrong, I wasted 6 months, I quit".

Well, maybe you did and maybe you didn't, but RIGHT NOW you're probably doing things exactly right, you just need to wait another few months to hear if you played the right chord or not.

It sucks doesn't it? We all should have tried to be guitar players instead of affiliate marketers. We'd have ended up with calluses on our fingers either way, but at least we'd know whether we suck or not.

Note: I suck at guitar.

So all of this leads to distraction. We chase after something else and switch niches. If Katy Perry wrote a song about beginner affiliate marketers, it would probably say "You change your niche like a girl changes clothes".

What we don't know is that the path we were already on is quite likely to lead us to where we want to go if we stay on it.

When I was a beginner, I started about 2-3 websites at once. I know people say just do one, but I couldn't. Maybe my way of coping with the feedback loop was to always have other things to work on.

What I learned from this was that whenever I ignored a website because I thought it wasn't going anywhere, a few weeks later I'd find out that it HAD been going somewhere after all, and I'd return to it. Our rankings seem to increase when we stop focusing on them every day.

I once nearly sold a website for $250 because I thought it was dead and wasn't going anywhere, and now it makes me $800 a month.

Even if you're not on the right path right now, you'll get a fork later that you can follow instead. You get nowhere chasing tails and running in circles.

Closing Thoughts

These are the key observations I've made about you guys in the last year. I'm sure there are more things I could have written, but I was running out of lame jokes.

If you have one takeaway from this article, let it be that you should keep learning, keep growing, and not worry about whether you will succeed or not.

I was recently talking with a friend who has spent a long time working in Venture Capital, and I was telling him how anybody could do what I do. I'm not a genius, there's no skill I've got that others don't have, and I'll finish this post with his reply:

I've met a lot of entrepreneurs in my time, and one thing that every successful entrepreneur has, and you have, is the ability to self-motivate.

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Recent Comments

131

Very inspiring Dom, I really like your approach to this online marketing. You really get one to thinking.
I have the determination and self-motivation. I guess I learned that from my trials in live. It has taught me to never ever give up on your dreams and goals. I look back and see all that I have accomplished and It is quite amazing. I feel very good about it..
Thank you Dom for this beautiful blog. I will inspire allot of members.
Linda :))

Remembering the reason we started down this path is one way to self-motivate. I want to be like you when I grow up, Dom. ~Marion

The trick is not to grow up ;)

Great points... From my own experience I can say that if you do not have other choice than to make it work, it does work. Many people fail because they do not expect that it does require hours of hard work EVERY DAY. Building any businesses takes time. Patience, dedication and opened mind helped me reach my goals. And also you have to become an absolute expert in your niche.

I think having realistic goals helps yes and definitely if you have no other option, but a lot of the people who are successful online already had options, they just wanted something else, such as freedom, and there are plenty of people with no other choice who still fail, so it's part of the recipe, but not the sole ingredient.

I can agree that I mentioned only some parts of the recipe that were important for me. I think that to become a successful internet marketer requires a special mind set. I do not think that anybody can become successful online. Anybody can create website, write some content, make couple hundreds of dollars, etc. However without good intuition, creativity, opened mind, understanding your customer, it might be a big challenge to become successful online.

You're definitely right there! I also think what works for one person might not work for others, which you seem to have figured out already.

Really insightful post Dom, It`s so true about any new venture it takes time and patience to succeed, it took me a year to spell success,

I like your little joke the butterfly, I chuckled.

I have been learning the guitar for a little while, I can play a G.

Yes Motivation, it`s how bad you want something,

There are plenty of people here at WA will keep you going.

To everybody's Success

Lou

I'm not sure if motivation is how bad you want something. Everyone (presumably) wants success online, but not everyone can motivate themselves to do it. It's more a case of how much you're willing to force yourself to work.

G'day Dom. What a great post.
Getting distracted easily...saw a butterfly...guilty!!!

Focus is something I have been lacking for a number of weeks now.
I found myself searching for reasons to not continue with this due to being exhausted on a daily basis. Trying to burn the candle at both ends with a few "work" projects on the go and a family who see more of the back of my head as I'm hunched over the laptop most evenings (the family I need this to succeed for) left me wondering if this was the correct path to pursue.

The outcome?
I'm sticking with it!
Why?
Because I don't want to spend the rest of my life offering my family what's left of me at the end of a day after giving my all to build the dream of my employer...top guy, but his dream!
I could not find one rational reason to not continue.
I have oh so much to learn with this. It's back to basics for a while with a concerted attempt to not be side tracked by the latest gizmos and new fan-dangled ways to leap frog the system.
I enjoy your posts as they're not full of fluff 'n' puff facebook type motivation, but instead with strait forward sensible info.
Keep up the great work - your a champion!

Sounds like you've got an awesome reason to keep at it, remember that, because it will keep you going through the rough times.

Wow, very good post there! Everything you said is true especially the part of the honeymoon period ending and then you trying to find the motivation to stick with it. It is very hard for a lot of people to do including myself and there were a few long periods where I just did not do anything with my website, but then new motivation would strike and I would get back with it.

I've now been updating my website regularly for nearly the last 2 months, usually about 1 to 2 posts, sometimes maybe 3 posts a week, but I do make sure to add content each week. I'm definitely seeing the fruits of my labor as my rankings on the major search engines have gone up drastically.

Am I where I want to be right now? No, I still haven't made a dime yet from affiliate marketing and comments on my website are practically none existent. What keeps me going is that my rankings have been increasing and I AM getting traffic to my website. Once in a great while I'll get a genuine comment to one of my posts or someone will like my facebook page related to and directly linked to my website.

I for the most part post my own screenshots and link to my own videos from YouTube. The videos don't get a lot of views right now, but they do get some after awhile. I keep trudging along, going back through some of the training that I didn't get a good grasp on and keep on updating my website as I know the hard work now WILL pay off at some point in the future even though at times it feels discouraging now. I don't like to quit and so I keep moving forward.

The good thing about a website is that even if you are a bit demotivated for a period of time and let things slip, the site is still there aging in Google and getting more authority, ready for you to return to it later.

I wouldn't worry too much about comments being non-existent. Some of the most successful marketers barely get any. While comments are a ranking factor, they're a minor one.

It sounds like you understand what you need to do and you are doing it, the only battle is to keep yourself motivated.

You are exactly right about the site sitting there and gaining more authority when you haven't done anything with it in awhile. You just might be surprised by what has happened when you do go back to it.

Thanks, Dom.
Loved your post!
We "spoke" once before and I need to learn more from you. :)

I think we've e-spoken a few times actually :)

Nice post Dom. Motivation is so important, and distractions can be a killer for sure.

Speaking of motivation, this post is motivational! Your success is a testimonial for what you can achieve when you are focused.

My focus is not "focus" in the traditional sense. One minute I'm working on a post, the next minute I'm looking at cats on Facebook. Where focus is my ally is that I don't lose focus of what I want to do and I keep doing it.

Don,

This is an excellent and insightful post! Although I am not technically a beginner (have been here for over a year now), I still found much of what you touched on in this article to be right on the money!

I think the number one killer of new internet marketers motivation is the need to see short-term results, the need to know that the work you are putting in is getting you somewhere.

It can be extremely hard at time to pour hours and hours into something day in and day out without making any money! That thought that it might not ever pay off is always kind of lurking in the back of your mind.

I worked on my first website for six months before I decided to pull the plug on it for a variety of reasons, and I never made a single penny with it.

Now I have been working on my WA website for about the same amount of time, and while I am not making any money yet, the results are slowly starting to trickle in.

I have about 30 articles, and most of them are ranked on the 2nd and 3rd pages, it's generally yours, kyles, nates, and leo's that are ranking higher than mine, but I'm hoping that as time continues on and I keep on posting eventually they will start creeping up to the 1st page!

If they've already moved up to page 2/3 then clearly you're doing something Google likes and it's just a matter of time. Our sites have a lot of authority, which might be something you need to develop over time.

I love that you used the guitar player analogy. I've been able to earn a steady income as a guitarist for the last 3 years but it took over 2 decades of playing free to get there! Yes, I sucked for a while but I kept playing anyway. I'm glad I stuck with it. Good reason to stick with this IM stuff too.

You know what I mean about the feedback loop though? It takes time to get good at playing guitar but you instantly know if you're playing well or not.

Yes sir. I could relate for sure.

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