The Power of Purposely Inviting Sensory Overload
When you're learning something new, especially something the size of a career or a business, it's tempting to check out along the way until you thoroughly understand every detail of what you're learning.
But there is tremendous power in purposely inviting a bit of sensory overload.
To put it another way, it's useful to drink from the fire hydrant - to bulk up on resources and knowledge and then, diffuse that knowledge over time.
Consider that the average college graduate will spend four or five years of late nights cramming until graduation for a career that may last forty years.
During the first week on a new job, an employee usually goes through some kind of orientation, loaded up with classes and videos.
Learning to drive means memorizing the drivers' manual before taking the written test.
If you feel overwhelmed with all that you're learning about blogging, writing, and marketing, it's okay. Absorb what you can and always remember that you'll only be able to truly master as much as you can put into practice at any given time, but being exposed to different sources of learning and information helps to stretch your brain.
So keep going. Don't bow out because you've just learned a dozen new terms you don't yet understand. Keep reading. Keep building prototypes. Keep putting what you can into practice and eventually you'll look back and it will all seem so simple.
Remember that it's the masters who get to share their accumulated knowledge with students later on.
Recent Comments
6
Well said Pastor Brandon. It's truly seems like what you have just described. Going to school all over again. Once you have been exposed to a thirst of knowledge it is hard not to want to gain as much of it as you can.
See more comments
Thanks Brandon for this powerful words.
One thing I'd like to add, if I may. As you said: Keep reading, keep building, keep putting. That's correct, but it should be in a steady way. No jumping from one source of knowledge to the other one. Because then you will fall into the information overload trap. You will get confused and you will loose your way.
Good point. And there is certainly a ton of that within the marketing world.