Having Fun With Adult Toys - It Is Not What You Think
As affiliate marketers we have an absolutely huge niche market to choose what we wish to promote to earn passive income for many years to come. It is very easy to get lost when choosing a niche because one person may think differently about a niche than you do. An adult toys affiliate program is a prime example. Let me explain.
ONE WORD MAKES ALL THE DIFFERENCE
When you read the title of this post did you think of having fun with adult sex toys or fun toys that adults engage in? In most cases the definition of the word "toy" is "an object for a child to play with." But there are plenty of toys that are meant for adults that have nothing to do with sex or child's play.
I like Wikipedia's initial definition of the word Toy. "A toy is an item used in play, especially one designed for such use." Why am I fixating on a definition of the word toy for adults that has nothing to do with sex? Because there are plenty of profitable niches in toys meant for adults. I'll give you some examples.
But first, look at that picture above. That is the back half of the Absolute Entertainment, Inc. headquarters where I used to work. Though 95% of what we created were video games, we did dabble in a few entertainment hardware devices. When you get down to what video games are, they are a form of adult toy, played mostly by 71% of adults.
Not only did we create many games for adults to play at Absolute Entertainment, but several of us employees had other types of adult toys to play with during our down time. When I started with the company in 1988 it was just a small business in a basement office. I was employee number 3.
We grew really fast. In two years by 1990 we moved to a bigger office 3 miles away that was able to hold 25 people, with several others working from home. I don't remember the name of it but we created our first adult toy which was an indoor electric putting game for golfers. We were also thinking of creating a newer version of Pivot Pool.
But the video game industry was exploding and that was our main source of income. Our bread and butter. Then two years later in 1992 we moved into the corporate headquarters office building in New Jersey you see above which housed up to 80 employees with 40 more in our San Francisco west coast office.
ADULT TOYS FOR PLEASANT DISTRACTION
It is no secret to those who know me that I have a sense of humor and like to find ways to make people have fun, especially in a work type of environment. One of the most important departments in any type of industry that create products for consumers to use is Quality Assurance.
If the product is not rigorously tested it can be catastrophic for the profitability of the company as a whole. I was the manager of the QA department and there were plenty of days when we would work 11 or 12 hours. I had to find ways to motivate my workers and keep their minds focused on what needed to be done.
How did I do this? How did I give them that zing of pleasure that made them enjoy spending 12 hours doing their often times boring repetitive job? I gave them some adult toys to play with, and not the ones we were creating for others to play with. I preferred using the types of toys that required more of a physical reaction than mental.
Toys R Us was our biggest customer. I remember representatives from their Wayne, NJ headquarters coming to our HQ in Upper Saddle River, NJ to brainstorm a video game idea for the then popular competitive sport of Paintball. I thought to myself, that would be a great distraction for my workers. But how and when would we play?
Because we had a great working relationship with Toys R Us, all Absolute Entertainment employees were given a 30% Off Discount Coupon for any one-time purchase from their stores. So one night after work I took my entire QA department to a nearby Toys R Us and we each purchased Nerf Guns and ammunition.
Human Resources had already labeled me as Happy Hour Coordinator because I used to plan company happy hours at local bars and pubs every first Friday of the month. This became so popular that the company would mention it in the employment literature they would send out to people they wanted to come and work for the company.
Now what started as a Nerf gun "capture the flag" competition for me and my QA staff every last Friday night of the month, became another company wide activity. It’s a gratifying experience after a long stressful week, to be able to shoot your boss a couple of times. Of course no one gets hurt. The Nerf ammo is made of hard foam.
The Absolute Entertainment HQ office was huge and the battle used every available area. We had 24 offices, two reception areas, a creative lab consisting of 36 cubicles, a lunchroom, a conference room, an audio/video studio, a tech services lab, an art studio, and my QA lab, all on one floor. Lots of places to hide and defend.
ADULT TOYS FOR OUTDOOR FUN
When the weather was warmer the company owners would have a yearly cookout and softball game at a nearby county park. Not all of us could play There were too many of us. So I organized an RC (Radio Control) car and truck races in one of the big parking lots that were empty during working hours on a weekday.
I was very much into RC racing back then and used to compete for cash and prizes in local off-road racing events. This kind of adult toy is more expensive than Nerf guns but just as enjoyable when it comes to competition. There were these two female employees that raced. Sweet as can be, but don’t get in their way on the race track. lol
Many things radio-controlled can be considered as an adult toy, though another person may call it a hobby. But the act of RC Racing is a hobby. The cars and trucks used in the races are the actual toy, with a majority of the ones you build being for adults only. RC vehicles pre-made are normally meant for a much younger crowd.
Though many people think of video game players to be kids 18 years and younger, the majority are adults. Same is true for RC. Below are several other popular adult toys.
- RC Drones
- Paintball Guns and Gear
- Model Railroading
- Go Karts
- RC Gas Powered Aircraft
- Lazer Tag
- Super Detailed Lego Model Kits
Adults like to play too and having fun with adult toys is one way of doing so. Now stop it! Put that dirty mind at ease. The kinds of adult toys I have mentioned in this post are kind of pricey, too expensive for most parents to buy for their kids. But the adults should not have problems laying down significant cash for these kind of toys.
The toys niche is huge because there are toys for toddlers. toys for young boys / girls, and toys for adults. Everyone regardless of age likes to play with toys. If you choose toys as your niche narrow it down to age and/or gender. Then choose a type of toy and go from there. The older we get the more expensive the toy and the commission.