MailChimp and Honest Subject Lines

Last Update: January 17, 2020

Hi WA friends, man, it's been a while since my last blog post here. I wanted to share a quick success story... well, small success I guess.

I finally got started with integrating MailChimp to bring back former clients/previous inquiries. And I sent out the first two emails with Mail Chimp campaigns.... to over 100 subscribers for the first two emails, and both times only about 10% opened the email.

The third time I sent an email, it was just simply an honest subject header. Everyone in my email list was someone who needed a follow up, as I had not heard back from them again, and I didn't know if they were still interested or not.

So that's what my subject was... "Still Wondering About You..."

And after I sent it out.... it hit over 30% opens rather quickly. Was a good feeling if you know what I mean.

Anyway, just wanted to share that, to hopefully save you a lot of time and heartache in trying to do what everybody else does;

"February Special Price... Act Now!" or something kinda lame like that. :(


PS: I'm wondering if anyone is really reading this post. I wonder if this is something that everyone else already knows, because WA definitely teaches good, original content..., not like what I tried to no avail.

Do the training folks!

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Ventures2000 Premium
Good work, I read it all, thanks, Robert
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BenTrident Premium
Thanks Robert, appreciate your time.
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RaeAnnePond Premium
I'm not at this point in my training yet, but I'll remember to keep it real. Thank you Ben!
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BenTrident Premium
Keep it real RaeAnne!
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MarionBlack Premium
Yeah, apparently the price oriented subject lines don't go over as well as a real personal one. Good share Ben.
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goodsuccess Premium
Yes, honest straight forward subject lines will always do better than what the "guru's say to use"! Thanks for sharing this Ben.
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BenTrident Premium
Unless you are talking about a WA guru, then they're usually right on the money. $$ :)
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Maxiam59 Premium
yes I am reading your post and I and a lot of people I am sure use Mail Chimp and we appreciate the help all the best Max
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