Hi Everyone,

I have a privacy policy and affiliate disclosure on a page under my 'About Me' section but I have noticed a lot of people put a brief affiliate disclosure on the post itself.

My question is, should I be explicit on each post that there are affiliate links in it or is a general page explaining this sufficient?

Thanks!

Louise

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Susan11 Premium
The FTC says that on each post or content that the disclaimer must be obvious and conspicuious about what you are gaining from the adds you are posting on the side. Just saying "Paid Ads" is enough for them to not arrest anyone. Go by their site at FTC.gov/ and read everything that they say a business owner must do.
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terrycarroll Premium
Disclosure is becoming more of a legal issue these days and you must do all you can to ensure that your site meets the required guidelines.
Techhound has nailed it in his response below and this post by Loes would also be very helpful Terry
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Louise2812 Premium
Thanks Terry!
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bethcharron Premium
Go to know I will access in the future
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WadeBlake Premium
I politely tell my viewers that it doesn't cost extra to click my link and that I may or may not make a small percentage from their purchase on all my reviews. And thank them for their support.
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JohnStevens Premium
I have mine in a drop down menu, headed "About" if you click on this the drop down menu shows About Me, Affiliate Disclosure and Privacy Policy.

John
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TheBuilder Premium
No need to have it on every post.
I only have a general page for that.
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MKearns Premium
Robert's suggestion about links ties this up in a full networking loop with short text unifying every page. Go with it Louise!
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Louise2812 Premium
Thanks Mike!
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techhound Premium
Here are the guidelines taken directly from the FTC.gov website:

The Guides say that disclosures have to be clear and conspicuous. What does that mean?

To make a disclosure “clear and conspicuous,” advertisers should use clear and unambiguous language and make the disclosure stand out. Consumers should be able to notice the disclosure easily. They should not have to look for it. In general, disclosures should be:

close to the claims to which they relate;
in a font that is easy to read;
in a shade that stands out against the background;
for video ads, on the screen long enough to be noticed, read, and understood;
for audio disclosures, read at a cadence that is easy for consumers to follow and in words consumers will understand.

A disclosure that is made in both audio and video is more likely to be noticed by consumers. Disclosures should not be hidden or buried in footnotes, in blocks of text people are not likely to read, or in hyperlinks. If disclosures are hard to find, tough to understand, fleeting, or buried in unrelated details, or if other elements in the ad or message obscure or distract from the disclosures, they don’t meet the “clear and conspicuous” standard. With respect to online disclosures, FTC staff has issued a guidance document, .com Disclosures: How to Make Effective Disclosures in Digital Advertising, which is available on ftc.gov.
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Louise2812 Premium
Thank you, that's so helpful! :)
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@RICH. Premium
I recommend you read the T&Cs; of every program you sign up to as Amazon for example requires specific wording in regard to disclosure. I think most members find it easiest to simply add their disclosures in the footer.
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Loes Premium
I have made my own banners and place it under my posts, you can also put a link under it, or in the footer or into your side bar widget. I believe Amazon has its own rules for it
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Louise2812 Premium
That's a good idea putting it into the footer.....I like your banner! :)
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Loes Premium
Thank you, I think it's more attractive and visible than a link, you can make a niche related one
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Robert-A Premium
Once is enough and if you want to, you can put a link at the bottom of posts.
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Louise2812 Premium
That's good to know, thanks Robert. Putting a link to the page is a great idea, I hadn't thought of that.
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