Help please!

I'm currently deep into writing a "top ten best of" style post on my site.

One of the products I'm including is something I've already written a whole thorough review post on separately.

Some of the content I want to include in my round up post is the same as what I wrote in the original single product review.

Can I copy/paste sections, or will that hurt my SEO for duplicate content?

I'm talking around 100 ish words.

Would I be better off paraphrasing to avoid duplicating?

Thank you for your help :)

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Kyle Premium Plus
Duplicate content from page to page on your website (your own content) isn't nearly as harmful to your rankings and reputation with search engines as adding content from other sites.

People have the tendency to think "curation" is OK, it is not. You want all the pages/posts that you create and publish on your website to be unique.

There are some circumstances where you will copy content from another source and make citation to that and if that is the case I recommend no more than 5% duplicate content on any given page or post.
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emilyonline Premium
Thank you for your input Kyle, that further solidifies my confidence in reusing the little bit of content I had in mind. It's good to know about how much is okay from other sources too.
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ChrisTowers Premium
You cannot have duplicate content on the same website...

if you want to include snippets in a new post from a post you have already written in the past then it is fine.

Duplicate content can only come from different conflicting websites, not from the same one.
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emilyonline Premium
Thank you Chris, but I looked up the definition in Google Webmasters and they specify it is within domains also.
That's great to get some reassurance about snippets of text though, as that's all I'm really looking at replicating.
Thanks again!
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ChrisTowers Premium
Well, I will say that is a new one on me... i have never heard of anyone being penalized for duplicate content from within their own site.. do you mind to offer me the link to have a read through?

Thanks :)

Chris
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emilyonline Premium
sure, here it is:

https://support.google.com /webmasters/answer/66359?hl=en

learnt more about what canonicalization is for through reading that, never really understood it before!

I've had to break the link up a bit, i couldnt post it for some reason. just remove the space and it should work
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ChrisTowers Premium
Great.. thank you .. I will take a look
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smartketeer Premium
Every single indexed content piece (post, page, etc) should be at least 80% unique to avoid duplicate content problems.
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emilyonline Premium
oh great that's really helpful thank you! I've just done a quick calculation and I'll be more than 90% unique so that gives me peace of mind. thanks again!
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smartketeer Premium
You're welcome!
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