Aviva is the largest insurance services provider in the UK. As one of the leading providers of life, pension and general insurance products in Europe they are actively growing their businesses in Asian markets, Australia and the USA. Aviva aims for superior long-term investment performance and, as one of the UK's most financially strong investment companies; have the ability to deliver. Aviva's size and efficiency give even greater opportunities to provide an extensive range of value-for-money, good quality products. Demographic insight for information purposes only - not to be used as site content: Aviva Insurance consumers typically have incomes in excess of 30k per annum with moderate levels of disposable income. They tend to be mixed communities of mid-nest* families with long distance commuters and older people, who have always been locally orientated to rural towns and villages. They tend to have a South Eastern bias. They are likely to be senior managers, small business owners, working in professional services or farming. They usually own 2+ cars per household and live in detached houses on larger than average plots of land within rural towns and villages located towards the East Midlands and East Anglia. The Aviva affiliate programme includes Car insurance, Home insurance, Single Trip Travel insurance and Multi-Trip Travel insurance.